Young Lions Competitions Central Asia 2024

for potential jury members

You are awesome!

And your point of view means a lot for the generations of young creatives who may follow your steps one day...

Can you help us get your opinion on the creative works which will be developed during a yearly Young Lions Competitions Central Asia 2024 any convenient time from Feb 28 to March 16?

Become one of this year's Juries!

Askhat Uskembayev

The Young Lions Competitions Central Asia 2024 organizer and an exclusive official representative of the International Festival of Creativity Cannes Lions, including regional festivals eurobest, Spikes Asia, Dubai Lynx, in Central Asia

The essence of the Young Lions Competitions is simple

If you are a creative or a marketer up to 30 years old you must show your skills and talent by answering a challenge of unexpected but inspirational brief, developing a creative idea withing limited period of time - 24 to 48 hours . You just need to form a team of two and pick the category you are strong at:

Print
Film
Digital
Design
PR
Media
Marketer

An English language with an extremely competent jury make the competition as close to Young Lions at Cannes as possible. The regional winners take part in the finals at the Cannes Lions 2024 this June.

You can choose a category you feel most confident about

Digital

The entry will include a board and a 5-slide presentation with a digital-led campaign that utilises the powers of digital technology to respond to the challenge in the brief.
Personal 5-minutes presentations to be held online on 28 or 29 Feb.

Film

The entry will include a film up to 60'' and a description of idea and cultural context in a file.

The entry will include a print ad with the idea answering a challenge in the brief.
Separate text file with the description of the idea and a cultural context will be also provided.

Design

The entry will include a mood board that also includes a description of how the design fits the brief and how it could help the brand evolve.
Personal 5-minutes presentations to be held online on 4 March (16:00 +5GMT).

Media

The entry will include a board and a 5-slide presentation with an innovative media strategy based on compelling insights, showing how teams use different media channels and encourage engagement in response to the brief.
Personal 5-minutes presentations to be held online on 5 or 6 March.

The entry will include a board and a 5-slide presentation with an effective and engaging PR campaign in response to a communications challenge described in the brief.
Personal 5-minutes presentations to be held online on 6 or 7 March

Marketer

The entry will include a board and a 5-slide presentation with a newly created product or service that answers the challenge in the brief. Note: this Competition is open to client marketers only, and teams must represent the company they work for. By ‘client marketers’, we mean marketers not working at an agency representing different clients.
Personal 5-minutes presentations to be held online on 12 or 13 March.

A 2024 Schedule

Registration of teams - from January 1 to February 21, 2024
The competitions will be held from February 23 to February 25, 2024
The work of the jury is from February 28 to March 16, 2024
Announcement of the winners - March 22, 2024
Registration of winners in the Cannes Lions system - March 25 - April 6, 2024
Obtaining a Schengen visa, trainings, hotel and air ticket reservations - April/May 2024
Global Young Lions Competitions in Cannes, France - from June 17 to 22, 2024 (only for certain categories for each of the three markets - Kazakhstan, Kyrgyzstan, Uzbekistan)

Film