Hai Anh is General Manager of Publicis Media in Vietnam market, driving business growth, championing media innovations for across key clients.
Throughout her career, she has developed a wealth of experience spanning media research, connection planning, and media agnostic expertise across diverse industries including CPG, F&B, Mobile, and Finance. In the ever-evolving media and tech landscape, Hai Anh continuously challenges the status quo, embraces the latest advancements in technology and infrastructure to drive tangible business growth and establish a strong footprint on client success. Her efforts have been recognized through numerous regional and global awards platforms, such as WARC and MMA Smarties Vietnam, APAC and Smarties Global X, FOMG. Especially Hai Anh is honored to be one of winners of 40Under40 2024 by Campaign Asia-Pacific, and the one & only representative from Vietnam market.
Hai Anh is a dynamic leader who is committed to delivering exceptional outcomes for her clients while nurturing the next generation of talent, guiding them towards success in the industry.

Jay Lee is a creative professional with over two decades of advertising experience, earning acclaim from renowned international awards like Cannes Lions, One Show, CLIO Awards, and local honors in Hong Kong. As Executive Creative Director at MBCS Hong Kong, Jay dives into the exciting blend of creativity, media, and data. Working hand-in-hand with media partners, he enhances creativity by using media channels and data insights, striving to boost campaign impact and embracing a modern, all-encompassing approach to advertising.

Strategist and marketer with 19 years of experience in international business. Specializes in brand development, strategy formation and building effective teams. Led marketing at Ferrero, Duracell, ensuring category growth and business process transformation. Entrepreneur, judge of a number of professional awards.

Responsible for launching a gaming and sports operation in 2024, focused on the South American and European markets in partnership with White Rabbit Budapest and Squarepixel Rio de Janeiro, Luis Paulo Gatti is an Executive Creative Director and Head of Entertainment with nearly 20 years of experience.
He began his career in Rio de Janeiro as an Art Director and has worked at major advertising agencies around the world. Including cities such as São Paulo, Dubai, Berlin, and Stuttgart, before moving to Budapest.
He always believed that advertising was meant to entertain, instead of interrupt. That is why he is always looking for opportunities to transform his ideas into real experiences.
Along his career, he has achieved recognition in the main advertising festivals, including Cannes Lions, D&AD, Clios, LIA Awards, The Oneshow, ADC Global Annual Awards, Eurobest and served as a jury member in many festivals around the globe.
Besides being creative, Luis Paulo Gatti is also a Teacher & Coordinator at Miami ad School LATAM, where he helps to develop young talents.